Cultural Counsel was engaged by Liberty Science Center from March through May 2023, overseeing press outreach for the announcement and storytelling around the launch of its Big Art initiative, leveraging the opportunity to maximize press around the work and mission of LSC and its leadership.

Through national and local press communications, Cultural Counsel worked to establish a narrative of Liberty Science Center as singular among institutions of its kind, in its commitment to cross-disciplinary programming with the launch of its Big Art initiative.

Through ongoing media outreach, strategic support, and media-focused launch event cultivation, Cultural Counsel worked to develop impactful stories, integrating Big Art holistically into a narrative of growth and expansion, building a foundation for long lead coverage of LSC and its plans within the Big Art initiative, and beyond.

Selected Press